JF & SON’S FANATICAL OBSESSION WITH TEXTILES INFORMS THE COMPANY’S APPROACH TO PRODUCTION AND DESIGN. WORKING WITH HAND-WEAVERS THROUGHOUT INDIA, THE COMPANY DEVELOPS CUSTOM FABRICS, WHICH ARE SENT TO THE VERTICALLY INTEGRATED JF & SON STUDIO IN NEW DELHI. IN THIS CREATIVE ENVIRONMENT JF & SON AUTHORS A NEW DESIGN VERNACULAR, COMBINING ELEMENTS OF MODERNISM WITH TRADITIONAL METHODS OF BEADING, EMBROIDERY, AND PRINTING. BY PARTNERING WITH ARTISTS AND ARTISANS FROM NEW YORK TO INDIA, JF & SON MEETS ITS IDEALS OF FAIRNESS IN LABOR WHILE REINFORCING ITS COMMITMENT TO COMMUNITY AND COLLABORATION EVERYWHERE.